A new scam is going around that has reached many residents of Northwest Georgia. It is the Peach Pass scam that tries to convince people they owe toll money.
The scam works off emails, texts, and bad links to scammers. People are getting an email that looks like it is from Peach Pass, the state electronic toll collection system where commuters pay for a pass that allows them to drive in express lanes in and around Atlanta.
The most well-known express lanes in this area are along I-75 connecting this area to Atlanta, but there are other lanes along I-85 and I-575. Northwest Georgia commuters often use the pass to get in and around metro Atlanta.
That makes this scam seem real because many may use Peach Pass in their commutes.
The scam started in the spring of 2024, according to the FBI. It can come either with an email or text and looks incredibly real.
The message people receive states they owe a toll. The amount is small, from $5 to $10. The email includes a link to pay the toll. The problem is none of that is from Peach Pass. The link goes to a scammer instead. Many driving in the metropolitan area don’t question it and pay the toll since it is only a few bucks.
Peach Pass states it doesn’t require toll payments with a text message or email. Official communications directs users to the authorized website.
Many who don’t drive in the metro region are also getting the emails or texts and recognize the scam. That put it on the radar of law enforcement and others.
Those getting overdue toll emails or texts should first find out the sender’s address or phone number. It will reveal that the message isn’t from Peach Pass as scammers can disguise the email or text, but not the address or phone number.
Don’t click on the link or enter any personal information. This scam not only hopes to get your money but is also a phishing scam looking for personal information. Report the scam to Peach Pass and local law enforcement.
Those with questions should contact Georgia Peach Pass at 1-855-724-7277.

